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At Şimal AVM you can combine clothing, homeware and family essentials in Rize. The centre has a range of shops, food, entertainment and services. Choose it for particular brands within one centre, especially when the weather makes a long walk through the city’s streets less appealing.

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A feretiko textile exhibition inside Şimal AVM, June 2023.​

📍 Location and character
Address: Müftü Mahallesi, Atatürk Caddesi, AVM İş Merkezi Sitesi No:548, Merkez / Rize. The centre opened to visitors on 19 November 2021, combining open and enclosed spaces with shopping, cinema and entertainment.

Use the Turkish name Şimal AVM on your map, then identify the appropriate entrance if driving. The building’s proximity to a road does not establish how easy it is to reach on foot; check pavements, crossings and the actual route from your hotel.

👕 Choosing shops to suit your needs
Names listed at the time of review include Boyner, LC Waikiki, DeFacto, Koton and Mavi, with homeware options including Karaca and English Home. There are also Migros and Teknosa among others. Find the branch in the updated directory, then confirm stock if your visit is for a particular model.

Write down family clothing sizes before shopping. For items to wear in the highlands, check insulation and water-resistance specifications. When choosing something in a sports shop, assess its suitability for your route rather than relying on the brand name alone.

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A model ship exhibition inside Şimal AVM, June 2022.​

👶 Useful family services
Services include a baby care room, high chairs, a wheelchair, accessible toilets, an information desk, parking and a prayer room. Ask the information desk about their locations and availability before planning around them.

Your needWhat to ask on arrival
A young childBaby care room location and high chair availability
Difficulty walkingAn appropriate route and wheelchair availability
A short visitThe floor of the shop you need
Many purchasesThe route back to your car

🍽️ Food and activities
The centre has food options, a cinema, games and bowling. Before paying for an activity, check the length of the session, suitable ages and the facility’s own hours. For cinema, check the screening language, subtitles and age classification; do not assume a film suits the whole family.

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Students participating in an art exhibition inside Şimal AVM, May 2024.​

✅ A final checklist before paying
Ask each shop about exchanges and keep receipts and labels. For an appliance or electronic device, check the model, warranty and box contents. If you want a gift representing Rize, allow a separate outing to the old city centre’s shops for tea and local textiles. Şimal suits branded shopping and several needs in one visit.

📍 Map
Open the location in Google Maps

Information reviewed: 6 October 2026. Check opening hours and services before visiting; photographs may be archival.



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